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SELECTED WORK
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CASE STUDY 09 OF 12
SPARK TO
FROM STARTUP
OPERATIONAL
STRUCTURE
COLOSSALE · ADVERTISING & FILM PRODUCTION
Colossale
Launch & early growth
Creative production agency
Workflows, budget frameworks, team structure, production operations
CLIENT
STAGE
INDUSTRY
SCOPE
LIVE SITE
A PRODUCTION AGENCY
FROM DAY ONEColossale launched into the high-stakes world of creative production with bold ambitions. I was brought in to lay the foundation: systems strong enough to hold the weight of everything they wanted to build.
𖡎 BUILT TO
CARRY WEIGHT 𖡎
WORKFLOWS
BUDGETS & TIMELINES
TEAM STRUCTURE
PRODUCTION OPERATIONS
01
02
03
04
THE
WORK
01 · THE FOUNDATION
I led the development of streamlined workflows, scalable budget frameworks and team coordination systems, so the agency could expand its output without losing efficiency, integrity or momentum.
02 · THE BALANCE
The focus throughout was marrying creative goals with operational clarity, positioning a young studio for growth that was both sustainable and agile.
MY ROLE
01. Architect of foundational systems & workflows
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02. Budget frameworks built to scale
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03. Team structure & coordination
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04. Production operations for brand campaigns
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05. Scalability planning for national & global clients
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GABBY MATHER
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02
03
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FROM THE SPREADSHEET
TO THE
SET 𖡎
“Structure isn’t a cage. It’s the rhythm that lets creativity dance freely.”
— GABBY MATHER
WHAT EMERGEDColossale emerged with the infrastructure to serve national and global clients while staying nimble, creative and mission-aligned.